Catalina Gaviria

Senior Advisor and Associate Partner

Cambridge Family Enterprise Group

Catalina Gaviria is Senior Advisor and Associate Partner at Cambridge Advisors to Family Enterprise, a highly specialized global advisory firm serving family enterprises. Cambridge Advisors and Cambridge Institute for Family Enterprise, an education and research institute, are divisions of Cambridge Family Enterprise Group (CFEG), a global organization founded in 1989. It is devoted to helping families and ownership groups navigate the new economy and achieve multigenerational success for their families, enterprises, and financial wealth.

Since 2011, Ms. Gaviria has advised family-owned enterprises in Latin America on strategies for growing and passing their enterprises to the next generation. She assesses the performance of family enterprise systems; advises on best practices; and designs and implements governance structures for the owners, businesses, and families. Her advisory work assists owners in defining long-term strategies for their businesses and assets portfolio – balancing value creation, liquidity, and risks – while developing and strengthening the family mission and core values to achieve sustainable growth.

Ms. Gaviria is a facilitator in the Future Family Enterprise program at the MIT Sloan School of Management, an innovative program for multigenerational families to prepare themselves for the future.

She facilitates and speaks to family business audiences at education programs and private family meetings throughout Latin America.

Before joining CFEG, Ms. Gaviria spent 14 years with Virtus Partners and Virtus Owners Consulting, a Latin American consulting firm, where she led the Owners Consulting Practice as a Partner. Earlier in her career, she held roles in financial services and executive search.

Ms. Gaviria earned her MBA from IE Business School in Madrid, Spain. She holds an MS in Corporate Finance from CESA in Bogotá, Colombia and a BS in Industrial Engineering from Universidad de Los Andes in Bogotá, Colombia. Ms. Gaviria has also conducted executive education programs in Negotiation and Influence at the MIT Sloan School of Management and High-Performance Leadership at IMD Business School in Switzerland. She is fluent in Spanish and English.

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